Keratin Hair Treatment

Comparison of two women with long, straight, shiny brown hair, before and after hair treatment, seated on a black couch against a textured wall.
Comparison of a woman's hair before and after a treatment, with the hair on the left appearing curly and frizzy, and the hair on the right smooth and straight.

Smooth today. Stronger tomorrow.

What Is a Keratin Hair Treatment?

A Keratin Hair Treatment is a semi-permanent smoothing and straightening treatment that uses keratin protein — the same natural protein that makes up your hair, skin, and nails.

The treatment infuses keratin deep into the hair shaft and seals it with heat, leaving the hair smooth, shiny, frizz-free, and easier to manage.

It’s ideal for people who want sleeker, more manageable hair without the harsh chemicals of traditional straightening.

How It Works

  1. Clarifying Shampoo – Hair is cleansed with a deep-clean shampoo to remove oils and buildup, opening the cuticle.

  2. Drying – Hair is blow-dried completely.

  3. Keratin Application – A liquid keratin formula is applied evenly through the hair.

  4. Processing Time – The product is left to absorb for about 20–40 minutes.

  5. Blow-Dry Again – The hair is blow-dried smooth.

  6. Flat Iron Sealing – The stylist uses a flat iron to seal the keratin into the hair cuticle (temperature depends on formula and hair type).

⏱ Duration: About 2–3 hours, depending on hair length and thickness.

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Who Is It Best For?

  • People with damaged hair (from heat, chemicals, colouring, bleaching etc.) who want both repair and smoothing.

  • Those with frizzy, unruly hair who don’t necessarily want poker-straight hair but want more manageability + shine.

  • People who are okay with salon treatments that require maintenance and aren’t trying to avoid all kinds of chemicals (or need to ensure the formula is safer, formaldehyde-free etc.).